10 Best Glossier Boy Brow Dupes

Eyebrows. From thick, bushy caterpillars that meet above your nose, to non-existent, sparse hairs, we all have ‘em.  Whether you love or hate yours is another story. Regardless of your relationship with your brows, there’s a solid chance that you’ve either heard of or tried Glossier’s Boy Brow products. 

Glossier Boy Brow has swept through the nation and can be seen on almost every influencer’s Instagram channel. Five shades formulated to mimic the consistency of a pomade, so it can visibly thicken and shape your eyebrows. 

For one reason or another, this brow product just isn’t for everyone. It’s a pricey product, but there’s no doubt it’s worth it. However, we’ve done some research and provided you with this list of the best Glossier Boy Brow dupes.

These all hold their own against Glossier, and there is bound to be a dupe on this list for you.

Best Glossier Boy Brow Dupes Reviewed

1. Maybelline Brow Drama Maybelline Brow Drama 


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This eyebrow mascara comes in four shades and a fifth transparent color. The curved spoolie is shaped to contour with the arch of your brow so you can have a consistent color payoff with every swipe. 

In addition to adding a lovely tint to your brows, this gel also acts to shape brows, leaving them in place with precision. Have up to 12-hour hold, finalized with a comfortable and even finish, so it won’t get goopy. 

Perfect your look with simple upward strokes from the inside out. This brow gel is easy to apply, similar to mascara, so there’s no learning curve to get your brows on fleek. At just over ten dollars, this dupe is easy on the wallet. 

2. Elf Wow Brow

Elf Wow Brow

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This fun to say product is a volume-enhancing, buildable eyebrow gel from a well-known drugstore company, Elf. It comes in four colors, which you can mix and match to suit your desired look. 

This gel is infused with super small fibers, really helping to fill in any sparse spots and truly give a voluminous, naturally full brow look. Not only will your eyebrows stay in place all day, but you can do it and feel good about it since it’s cruelty-free and vegan!

Simply apply alone or after your pencil, powder, or pomade to set and finalize your brows. 

3. NYX Tinted Brow Mascara

NYX Tinted Brow Mascara

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Despite being one of the cheapest, NYX’s eyebrow mascara boasts five shades. This brow mascara does a ton of work in such a little package – you can fill, tint, and set your eyebrows in one shot. 

Simply give a few precise swipes, and voila! Your once sparse brows now have more depth and dimension, without any gunky residue or rock-hard hair. This dupe can work well regardless of your brow routine. Complement your favorite pencil or go solo with this brow mascara. Eyebrows truly frame your face, so add this simple product to your makeup routine without worry.

4. Anastasia Beverly Hills Tinted Brow Gel

Anastasia Beverly Hills Tinted Brow GelBuy on Amazon

This is one of the more expensive dupes, but still over ten dollars cheaper than the original product. This product has a broad range of colors, with seven different shades plus a clear version to really give you the look you’re going for. 

This tinted gel will really coat your brow hairs and help them stick exactly where you place them, but they won’t feel overly done up or hard. 

Although it goes on a little like shimmer, this gel dries matte to match and mimic your natural brow hairs. Your brows will have never looked or felt better with this long-lasting lightweight dupe!

5. Almay Brow Styler

Almay Brow Styler boy brow dupe

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Another drugstore brand, Almay’s brow styler is hypoallergenic and cruelty-free, so it will work really well if your skin is a little sensitive around the eyes. It comes in four shades. The trademarked Slimmy Brush is specifically formulated for a clean, precise application every time. 

To apply, use gentle, short, upward strokes either in combination with other brow products or let it shine solo. In addition to being hypoallergenic and cruelty-free, the added Marula Oil will really add moisture to your brows (an area that frequently gets ignored!)

6. Laura Mercier Brow Dimension

Laura Mercier Brow Dimension

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Laura Mercier is a high-end beauty company but provides a great alternative to Boy Brow. This brow gel is infused with microfibers to improve brow fullness. The wand is shaped like that of mascara, providing a sense of familiarity and ease as you comb it through your brows. 

Your brows will thank you for that bold, lush and full look. The gel has a comfortable, long-lasting hold and a pigmented, glossy finish. If you’re simply looking for an alternative to Boy Brow, it’s similarly priced but definitely worth the splurge. 

7. Covergirl Easy Breezy Brow

Covergirl Easy Breezy Brow

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Covergirl was a staple in every makeup lover’s routine at some point in their life. It’s been around for as long as we can remember, and is an excellent drugstore option if you’re really watching your budget. This gel comes in five shades and has a curved, thin applicator to work with the contours of your desired shape. It’s a long-lasting gel that provides a natural-looking brow without smudging or smearing. 

Confidently put your best face forward with this precise, mistake-proof brow mascara with the maximum color payoff. Work it into your brow with short, upward strokes either alone or after your favorite brow powder or pencil. 

8. Benefit Gimme Brow

Benefit Gimme BrowBuy on Amazon

Benefit is known for their brow prowess by their own right. Despite being one of the higher-end dupes, their shade-range makes it worth it with eight shades to boast. The small spoolie allows for high precision to let you work with all the contours of your eyebrows. 

Through the addition of tiny microfibers, Gimme Brow does exactly that – give you brows. Their fibers are combined into the gel to adhere to your skin and provide extra-fullness where you need it most. This gel sticks where you put it, and won’t ooze or become sticky or stiff so you can start your day with confidence.

9. Essence Make Me Brow

Essence Make Me Brow

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Essence is one of the little fish in a sea of department store makeup brands, but Make Me Brow really stands on its own as a great dupe for Boy Brow. In addition to being cruelty-free, Make Me Brow is vegan and paraben-free, claims that most of the others can’t make.

Pick one of three shades to help tint and fill in your brows for a subtle natural look. With or without a brow pencil, simply brush upwards and build up the product to your desired look. Easy to apply, and easy to buy at this drugstore price. 

10. Elizabeth Mott Queen of the Fill

Elizabeth Mott Queen of the Fill

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Elizabeth Mott has stayed under the radar for a while, but with over 3,000 reviews, their tinted brow gel is bringing them to the spotlight! Five colors, including a warm auburn shade, are available for everyone out there.

This product has a film-forming polymer technology, which adds the appearance of additional brows without being artificial-looking. It’s smudge-proof, water- and sweat-resistant, and the formula is a strong enough color to fully cover any unwanted grays. 

Elizabeth Mott is also another cruelty-free makeup company. The unique, short shape of the spoolie also allows for precision application, even when in a rush. 


Even for people who don’t wear a lot of makeup, maintenance of eyebrows can be key because of how important it is to frame and shape the face. Glossier Boy Brow is a cult-favorite amongst beauty lovers and amateurs alike, and for good reason. It provides eyebrow fullness with a comfortable finish.

When you find a product that you love and works for you, it’s really hard to let it go. Sometimes the products are priced too high, or become unavailable right when you need it, the occasion might come where you need to find a dupe.

Makeup dupes have become super popular, and some makeup companies have built their brand around being dupes for cult-favorite products. Regardless of what you’re looking for, a really good dupe can hard to come by, which is why this list exists!

Boy Brow is one product that’s hard to dupe, but the list of brow gels and mascara definitely gives Boy Brow a run for their money. Whether eyebrow gel is your only makeup step or one of fifty, there is definitely a dupe for you.


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